How JAKO connects teams, clubs and retailers in the digital world

A platform for modern team sports

JAKO is one of Europe’s best-known team sports outfitters, equipping clubs, teams, retailers and pro athletes with sportswear, gear and custom collections. For years, JAKO has followed a clear strategy: leveraging digital innovation while staying closely connected to clubs and retail partners.

Together with dc, JAKO built an international platform that brings b2c, b2b and club processes together on one tech stack. From the brand experience to the international webshop and specialized solutions for retailers and clubs – all digital services are seamlessly connected.

• International e-commerce platform powered by dynamic commerce
• Brand experience and corporate website built with dynamic content
• Ongoing support for SEO, SEA and social media marketing
• Integration of retailers, clubs and teams into unified digital processes
• International platform for multiple countries, languages, currencies and markets

JAKO brings together the needs of end customers, clubs and retail partners on one platform. The result: digital services that make team sports easier, support retailers in their daily business and give clubs new ways to manage gear and orders online.

Today, over 95% of all JAKO orders are processed digitally. Most of these run through the platforms and services developed together. The digital infrastructure is now a core part of JAKO’s business strategy and the foundation for further growth across Europe.