dc AG
Von-Linde-Str. 11
95326 Kulmbach
Germany
Digital Success Story by dc

How the Elysee Group digitized its b2b business in just a few weeks

ELYSEE Uhren GmbH
Düsseldorf
www.elyseegroup.de

One central portal for international brand worlds

The Elysee Group brings together multiple international watch and jewelry brands under one roof. These include brands such as ELYSEE, POLICE, DKNY, SWISS MILITARY HANOWA, WITHINGS, HEAD, and CARLO COLUCCI, which are distributed worldwide through retail partners.

To simplify collaboration with international retailers and digitize ordering processes, the Elysee Group chose a deliberately lean, close-to-standard approach. Together with dc, an international b2b portal was launched within just a few weeks based on dynamic commerce and Microsoft Dynamics 365 Business Central.

  • Launch of an international b2b portal within just a few weeks
  • Close-to-standard implementation of dynamic commerce with maximum future readiness
  • Integration with Microsoft Dynamics 365 Business Central Cloud
  • Central platform for multiple brands and international retail partners
  • Automatic updates and continuous development without complex migration projects

Each retail partner gets access to the brands, assortments, and prices approved for them. At the same time, the Elysee Group teams benefit from a fully integrated solution that connects orders, availability, and customer data directly with the ERP system. The result is a modern b2b platform that went live fast and stays up to date for the long term.

Highlights

Live fast

Only a few weeks passed from implementation to go-live. Thanks to the high level of standardization, the platform was delivered especially efficiently.

Multi-brand platform

Multiple watch and jewelry brands are managed through one central portal. Retailers automatically see only the brands, assortments, and terms they are approved for.

Continuous upgrade

Both Microsoft Dynamics 365 Business Central and dynamic commerce are continuously evolving. This keeps the platform up to date long term, without the need for complex upgrade projects.