dc AG
Von-Linde-Str. 11
95326 Kulmbach
Germany
Digital Success Story by dc

How Autohaus Keller makes vehicles and service digitally accessible

AUTOHAUS KELLER GmbH & Co. KG
Schwarzenberg, Plauen and Falkenstein
www.skodakeller.de

A website for vehicles, service and locations

AUTOHAUS KELLER is a Škoda partner with locations in Schwarzenberg, Plauen and Falkenstein. The company offers new and used vehicles as well as services covering maintenance, tire changes and workshop appointments.

Together with dc, they created a streamlined website that quickly guides prospects, car buyers and existing customers to the right information. The focus is on showcasing vehicles, booking services and boosting the digital visibility of each location.

  • Implementation of the website www.skodakeller.de with dynamic content
  • Integration of the vehicle marketplace via mobile.de
  • Digital appointment booking for services
  • SEO-optimized location pages for Schwarzenberg, Plauen and Falkenstein
  • Careers section to attract new employees

The website serves as the central touchpoint for every customer group at the dealership. Vehicles, services and contacts are clearly structured, making it easy to jump straight into the right process. At the same time, the lean technical setup ensures content can be managed easily and expanded continuously.

Highlights

Integrated vehicle marketplace

New and used vehicles are automatically imported from mobile.de and presented directly in the dealership's corporate design.

Digital service booking

Customers can request or book appointments for maintenance, tire changes and other workshop services directly online.

Location pages for greater visibility

Each location gets its own content, contacts and SEO-optimized landing pages for regional new customer acquisition.