dc AG
Von-Linde-Str. 11
95326 Kulmbach
Germany
Digital Success Story by dc

How AUREDNIK makes products for daycares and schools available digitally

AUREDNIK GmbH
Bessenbach
www.aurednik.de

Digital processes for educational institutions and families

For many years, AUREDNIK has supported daycare centers, schools and educational organizations with high-quality furniture, play equipment, craft supplies and educational products. The product range includes both in-house developments and a wide selection of carefully chosen brands for the education sector.

To meet the growing demands of digital sales, AUREDNIK chose a new e-commerce platform based on dynamic commerce. Together with dc, they created a modern solution that brings the corporate website, product catalog and web shop together on one shared platform.
  • Implementation of website and web shop with dynamic commerce and dynamic content
  • Integration of order, inventory and product data into the Microsoft Dynamics 365 Business Central ERP system
  • Management of thousands of products with numerous variants and configuration options
  • Development of custom product configurators for furniture and furnishing solutions
  • Continuous enhancement of the platform for new digital requirements
Although the offering is primarily aimed at educational institutions, the web shop is intentionally public. This allows daycare centers, schools and private customers alike to access the product range and order products directly online. The platform combines the needs of professional procurement processes with the convenience of a modern online shop, making the extensive assortment digitally accessible.
 

Highlights

3D Furniture Configurator

Furniture and furnishing solutions can be configured directly online and tailored to the specific needs of educational institutions.

b2b Meets Online Shop

The platform is built primarily for educational institutions, while also offering a smooth ordering process including online payment for all target groups.

Child-Friendly Design

A playful design, creative content and added offerings like coloring pages or inspiration create a digital experience that is a perfect fit for the target group.