Partnership with JENTIS

Tracking and analyzing users—like with Google Analytics or the META ad network—is essential for high-performance online marketing and the growth of webshops. That’s why server side tracking is becoming more important: it boosts data accuracy while improving privacy. By 2025 at the latest, every webshop will need to switch to this technology, as browser vendors will fully block third-party cookies step by step. That’s why we’ve partnered with JENTIS and seamlessly integrated their server side tracking platform into our content management system dynamic content and our e-commerce platform dynamic commerce.

Benefits of Server Side Tracking

More accurate analytics: Data is processed directly on your own server for higher precision.
Better privacy: More control over your data, since it’s processed on your own server before being shared with third parties.
Bypass browser limits: Browsers and ad blockers are increasingly blocking third-party cookies. Server side tracking isn’t affected by this.

What our JENTIS-powered solution delivers

Integration and fast rollout: Our solution is fully integrated into dynamic content and dynamic commerce, ready to use instantly. All tracking info is sent to JENTIS via a custom domain for each client.
Modern web back office: Easily set up tracking services in the user-friendly JENTIS web back office.
Versatile tracking plugins: 100+ plugins available, including Google Analytics 4, META Pixel, and affiliate networks. Need something custom? We can develop additional plugins on request.