dc AG
Von-Linde-Str. 11
95326 Kulmbach
Germany
Digital Success Story by dc

How the Elysee Group digitized its B2B business in just a few weeks

ELYSEE Uhren GmbH
Düsseldorf
www.elyseegroup.de

A central portal for international brand worlds

The Elysee Group unites several international watch and jewelry brands under one roof. These include brands such as ELYSEE, POLICE, DKNY, SWISS MILITARY HANOWA, WITHINGS, HEAD, and CARLO COLUCCI, which are distributed worldwide through retail partners.

To simplify collaboration with international dealers and digitize ordering processes, the Elysee Group opted for a deliberately lean and standards-based approach. Together with dc, an international B2B portal was created within a few weeks based on dynamic commerce and Microsoft Dynamics 365 Business Central.

  • Launch of an international B2B portal within a few weeks
  • Standards-based implementation of dynamic commerce with maximum future security
  • Integration into Microsoft Dynamics 365 Business Central Cloud
  • Central platform for multiple brands and international retail partners
  • Automatic updates and continuous development without complex migration projects

Each retail partner receives access to the brands, assortments, and prices released for them. At the same time, the Elysee Group teams benefit from a fully integrated solution that connects orders, availability, and customer data directly with the ERP system. The result is a modern B2B platform that could be launched quickly and remains up-to-date in the long term.

Highlights

Live quickly

Only a few weeks passed from implementation to go-live. Thanks to the high degree of standardization, the platform could be implemented particularly efficiently.

Multi-brand platform

Several watch and jewelry brands are managed via a central portal. Dealers automatically see only the brands, assortments, and conditions for which they are authorized.

Continuous Upgrade

Both Microsoft Dynamics 365 Business Central and dynamic commerce are continuously developed further. This keeps the platform permanently up-to-date without the need for complex upgrade projects.