dc AG
Von-Linde-Str. 11
95326 Kulmbach
Germany
Digital Success Story by dc

How eila makes mobile event locations digitally tangible

eila Consulting GmbH & Co. KG
Bayreuth
www.eila.de

A website for roadshows, hospitality, and international events

eila is one of the leading providers of mobile event locations, hospitality solutions, and roadshows in Europe. With an extensive fleet of rental vehicles, individual branding concepts, and full-service offerings, the company supports international brands, agencies, and organizers at events, motorsport series, and roadshows.

References include, among others, the DTM, ADAC, Ducati, Pirelli, and brands like Catrice. Therefore, the website must not only inform but also make the unique world of eila emotionally engaging, high-quality, and sales-oriented.

Together with dc, a digital marketing platform was created that presents eila's services, projects, and mobile event locations internationally. The focus is on the extensive rental fleet, where the various units are showcased with technical data, images, videos, and configuration options.

  • Implementation of the international corporate website www.eila.de with dynamic content
  • Development of a digital rental fleet for mobile event locations
  • Integration of an interactive 3D configurator for individual event spaces
  • Creation of a customer portal for saved configurations, downloads, and documents
  • Integration with HubSpot for lead management, marketing automation, as well as SEO and SEA activities

The website serves not only as a company presentation but also as a digital sales tool. International brands, organizers, and agencies receive a comprehensive overview of the rental fleet, technical data, reference projects, and individual configuration options. This way, concrete ideas for future roadshows, hospitality concepts, and event formats are formed even before the first conversation.

In addition to the website, dc also supports eila in other areas of digitalization. This includes collaboration within the company using Microsoft 365 as well as digital order and project management with the ERP system Microsoft Dynamics 365 Business Central.

Highlights

Digital rental fleet

All mobile event locations are presented with technical data, images, videos, and filter options. This allows interested parties to quickly find the right solution for their event.

3D configurator

Event spaces can be individually designed, branded with logos, and visualized directly in 3D. Configurations can be saved, exported as PDFs, or sent directly as an inquiry to eila.

Customer portal

Existing customers get access to saved configurations, documents, downloads, as well as additional images and videos for planning their events.

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