--- title: "Liebesbier" description: "dc AG helped Liebesbier grow reach and revenue with e-commerce strategy, shop development, and online marketing." canonical: "https://www.dc.ag/en/projects/liebesbier" language: "en" last_modified: "2026-06-30" generated: "2026-09-22T00:00:04+02:00" --- # Liebesbier dc AG helped Liebesbier grow reach and revenue with e-commerce strategy, shop development, and online marketing. Liebesbier How Liebesbier brings hotel, restaurant, and events to life digitally WBM Gastro GmbH / WM Hotel GmbH Bayreuth ## One website for beer, urban art, hotel, and events Liebesbier is one of Germany's most unique hospitality and hotel concepts. The restaurant brings together urban food and more than 100 beers from around the world, including 21 fresh on tap. Right next door is the Urban Art Hotel with 67 rooms and 9 apartments, designed by nearly 70 urban artists from across the globe. Together with dc, a website was created that brings the Liebesbier brand to life emotionally across restaurant, hotel, events, and urban art. It is not just a digital business card, but the central destination for guests, hotel visitors, and event attendees. - Launch of the experience platform www.liebesbier.de with dynamic content - Emotional presentation of the restaurant, Urban Art Hotel, art, and events - Integration of the hotel booking system for direct room reservations - Integration of table reservations for the restaurant and events - Connection of digital food and beer menus to the POS systems On the website, visitors can book hotel rooms, reserve restaurant tables, discover current events, and explore the constantly changing beer selection. At the same time, the close integration of different systems ensures that information is managed centrally and automatically delivered across all digital channels. ### Digital beer menu The beer menu is updated directly from the POS systems and always shows guests the currently available draft and bottled beers. ### Hotel & reservations integrated Hotel bookings and table reservations are handled seamlessly through the website, giving guests one smooth digital booking experience. ### Urban art & events Artworks, events, and special experiences are presented interactively, making the unique Liebesbier atmosphere feel tangible online.