--- title: "Shopify: Features" description: "All Shopify features at a glance: Storefront, Checkout, App Ecosystem, Multichannel, and Mobile Commerce – optimally set up by dc AG." canonical: "https://www.dc.ag/en/ecommerce/shopify/features" language: "en" last_modified: "2026-06-26" generated: "2026-09-22T00:00:03+02:00" --- # Features & Modules of Shopify Shopify already includes many features for modern E-commerce out of the box and can be flexibly extended via the Shopify App Store. ## Sell everywhere with Shopify ![Startseite eines Shopify-Webshops für Golfbedarf mit Fashion-Modells, Golfschlägern und Bällen.](https://cdn.dc.ag/userdata/media/picture/resize/1252_shopify-b2c-bersichtsseite.png?dpr=auto&auto=format,compress&w=1200) ### b2c web shop Create a modern online shop for end customers and sell your products directly through your own brand. Shopify gives you everything you need for a high-performing b2c shop - from inspiring shopping experiences to conversion optimization. - Custom storefront with responsive Shopify themes - High-converting checkout and online payment - Product pages, collections, and content sections - Marketing features for campaigns and promotions - Expandable with apps and custom development ![Webshop-Oberfläche von Cronus Bikes mit Mountainbike-Header und B2B-Funktionen.](https://cdn.dc.ag/userdata/media/picture/resize/1253_shopify-b2b-bersichtsseite.png?dpr=auto&auto=format,compress&w=1192) ### b2b portal Build closed b2b portals with custom catalogs, pricing, and payment terms. Shopify B2B enables modern self-service processes for business customers and can be connected to ERP data. - Business customers, roles, and permissions - Custom catalogs and customer group pricing - Payment terms and b2b checkout - Self-service ordering for business customers - ERP integration for assortments, customers, and pricing ![Dynamic Commerce Außendienstanbindung](https://cdn.dc.ag/userdata/media/picture/resize/1295_shopify-pos-ipad.png?dpr=auto&auto=format,compress&w=1194) ### Point of Sale Connect your online shop and in-store sales with Shopify POS. Sell in your store, at events, in pop-up stores, or at markets while keeping products, customer data, and inventory centrally aligned. - POS for stores, events, and pop-up spaces - Unified product and customer data - Synchronized inventory across all channels - Pickup, local delivery, and shipping options - Hardware, payments, and POS workflows ![Dynamic Commerce Außendienstanbindung](https://cdn.dc.ag/userdata/media/picture/resize/1294_shopify-marketplace.png?dpr=auto&auto=format,compress&w=1194) ### Social Media & Marketplaces Sell where your customers search, scroll, and shop. Shopify connects your product catalog with social media channels, Google, and leading marketplaces like Amazon or eBay. - Sell via Facebook, Instagram, TikTok, and YouTube - Marketplace integration via Shopify Marketplace Connect - Product sync to Google and shopping surfaces - Central management of products and orders - More reach through existing sales channels ![Dynamic Commerce Marktplätze](https://cdn.dc.ag/userdata/media/picture/resize/1293_shopify-agentic-commerce.png?dpr=auto&auto=format,compress&w=1200) ### Agentic Commerce Get your commerce setup ready for selling through AI channels. With Shopify, you can provide product data for AI chats and enable purchases directly in agentic commerce interfaces in the future. - Product data for AI chats and AI search - Selling via agentic commerce channels - Direct checkout in supported AI interfaces - Real-time synchronization of your product data - New touchpoints for the next generation of commerce ## All features for modern omnichannel Shopify comes with powerful standard features for sales, product management, and checkout. This lets you build shopping experiences for different markets, target groups, and channels - centrally managed and expandable at any time. Sell internationally Manage markets, languages, currencies, and regions directly in Shopify. This lets you build international shops, control local settings, and expand into new markets faster. Comprehensive product management Manage products, variants, collections, images, videos, attributes, and content centrally in Shopify Admin. This helps you structure your assortment and bring new products online fast. High-converting checkout Use a high-performance checkout optimized for fast, mobile-friendly, and trustworthy purchases. Express checkout, payments, and modern UX help you reduce cart abandonment. ![Produktübersicht im Shopify-Admin-Backend mit verschiedenen gelisteten Verkaufsartikeln und Lagerbeständen.](https://cdn.dc.ag/userdata/media/picture/resize/1278_shopify-admin.png?dpr=auto&auto=format,compress&w=1200) ## Shopify Admin Manage your E-commerce centrally in Shopify Admin. There you can handle products, categories, orders, customer data, discounts, payments, reports, and many more features directly in the browser. Your team can create new products, prepare campaigns, process orders, and maintain the shop day to day without technical hurdles. ![Auswahl an Design-Vorlagen im Shopify Theme Store mit Filtermenü für Branchen und Preise.](https://cdn.dc.ag/userdata/media/picture/resize/1250_shopify-layout-templates.png?dpr=auto&auto=format,compress&w=1187) ## Shopify Theme Store Start with a professional theme from the Shopify Theme Store and turn it into a unique shopping experience for your brand. We tailor layout, colors, fonts, components, and UX to your corporate design or build custom templates for special requirements. That way, you combine fast implementation with a look that does not feel off-the-shelf. ![Überblick über den Shopify App Store mit empfohlenen Anwendungen für E-Commerce-Händler.](https://cdn.dc.ag/userdata/media/picture/resize/1251_shopify-appstore.png?dpr=auto&auto=format,compress&w=1184) ## Shopify App Store Extend your shop through the Shopify App Store with apps, integrations, and additional E-commerce features. Whether reviews, loyalty, subscriptions, search, Email marketing, analytics, personalization, or fulfillment: there are ready-made solutions for many requirements, and we select, integrate, and configure the right ones for your project. ## Launch fast, scale without limits Shopify as a SaaS platform is built for fast web shop projects and long-term growth. Automatic updates, stable cloud infrastructure, and a strong ecosystem ensure your shop goes live quickly and grows with your business. Automatic updates with Shopify Editions Shopify continuously evolves the platform and introduces new features twice a year with Shopify Editions. As a SaaS solution, your shop stays up to date automatically Reliable cloud infrastructure Shopify runs on a global cloud infrastructure designed for high availability, strong performance, and traffic peaks. That keeps your shop stable and accessible as you grow. Fast time to market With standard features, SaaS operations, themes, apps, and ready-made integrations, Shopify projects can be implemented especially fast - from the first setup to go-live. ## AI power with Shopify ### Ready for Agentic Commerce More and more customers search for products through AI assistants and AI agents. With Shopify, your web shop becomes visible in these new shopping experiences too. ![Eingabemaske von Dynamic Commerce zum Generieren von Artikeldaten mit Copilot.](https://cdn.dc.ag/userdata/media/picture/resize/1335_shopify-ai-marketing-text.png?dpr=auto&auto=format,compress&w=1180) ### Create content with AI Shopify supports you in creating product descriptions, marketing copy, and other shop content. With AI, you can generate suitable content fast and save time managing your web shop. ![Benutzeroberfläche der dynamic commerce KI-Lösung.](https://cdn.dc.ag/userdata/media/picture/resize/1334_shopify-ai-revenue.png?dpr=auto&auto=format,compress&w=1180) ### Shopify Sidekick With Shopify Sidekick, you have an integrated AI assistant available. It helps you with analytics, marketing tasks, and managing your shop. These companies rely on Shopify with dc Lucky Ramen Seroton Wela Werdich Crazy-Sheep ![Lächelndes dc AG Teammitglied steht mit verschränkten Armen hinter einem Apple MacBook mit Shopify-Sticker.](https://cdn.dc.ag/userdata/media/picture/resize/1219_shopify-team.jpg?dpr=auto&auto=format,compress&w=800) ## Your team for successful Shopify web shops Get expert advice and benefit from more than 15 years of experience and over 250 E-commerce and ERP projects. The dc team of more than 125 experts supports you with the planning, Implementation, and ongoing development of your Shopify web shop. As a certified Shopify Partner, we have already delivered numerous Shopify projects. ![Logo Shopify Partners](https://cdn.dc.ag/userdata/media/picture/resize/1258_shopify-partners.svg?dpr=auto&auto=format,compress&w=225) Let’s talk about your project ![Lukas Ziegler](https://cdn.dc.ag/userdata/collection/resize/146_368_lukas_ziegler.png?w=72&q=65)Lukas Ziegler [ +49 9221 9652-100 ](tel:+4992219652100) [ hello@dc.ag ](mailto:hello@dc.ag) Let’s talk about your project ![Lukas Ziegler](https://cdn.dc.ag/userdata/collection/resize/146_368_lukas_ziegler.png?w=83&q=65)Lukas Ziegler [ +49 9221 9652-100 ](tel:+4992219652100) [ hello@dc.ag ](mailto:hello@dc.ag)