--- title: "Career: Online Marketing Department" description: "Career in the dc Marketing Team: SEO, SEA, Social Media, Content and Analytics – creative and data-driven at the same time." canonical: "https://www.dc.ag/en/career/marketing" language: "en" last_modified: "2026-06-25" generated: "2026-09-22T00:00:04+02:00" --- # Launch your career in online marketing at dc Join our young team of around 125 passionate colleagues and help make our clients successful with the right online marketing mix. ![Marketing-Team arbeitet an Laptops vor einem Monitor mit Instagram-Profil der Online Marketing Show.](https://cdn.dc.ag/userdata/media/picture/resize/670_career-hero-online-marketing.jpg?dpr=auto&auto=format,compress&w=1695) ## Working in marketing at dc Help make our clients' webshops successful. Manage different online marketing channels and stay on top of things through regular analysis: SEA, SEO, display marketing, affiliate marketing and social media marketing. ### kununu Top Company for 5 years in a row [Video](https://www.dc.ag/userdata/media/video/866_kununu-top-company.webm) 4.5 kununu Score 62 Bewertungen 73 % „A lot is done for employee well-being. In addition to remote working, working from abroad is also possible.“ Developer „No one puts obstacles in your way if you want to continue your education.“ Developer „Diversity and equal opportunity are taken very seriously here!“ Designer „As a consultant who regularly gets insights into other companies, I can honestly say the working atmosphere here is top-tier compared to many other businesses.“ E-commerce Consultant „Legitimate criticism is usually acted on, sometimes even through major restructuring.“ E-commerce Consultant „The employer actively asks for feedback on a regular basis.“ E-commerce Consultant „You can talk to anyone here, and nobody looks down on you.“ Apprentice „Since I also work in internal 1st-level support, I deal with different exciting topics almost every day.“ Apprentice „HolaWhat?! Self-organization, distributed authority and an innovative company structure? Check!“ Developer „The company offers very good career advancement opportunities.“ Apprentice „Thanks to the company philosophy, probably the best company around Kulmbach / Bayreuth / Hof / Marktredwitz.“ Unknown „Best team, great growth and an amazing leader.“ Designer „For me, the best employer in the region.“ Designer „Everyone enjoys it, and it feels very family-like.“ Apprentice „Best employer in the world ❤️“ Developer „Of course, you're trained on our specific software, but you learn something from every area and it rarely gets boring.“ Apprentice ## What online marketing managers do at dc ### Search Engine Advertising In SEA, you manage performance campaigns across Google and other platforms. You use budgets efficiently, react fast to campaign data, and optimize ads, keywords and audiences so every click delivers as much value as possible for our clients. ### Optimization for search engines & AI systems In SEO & GEO, you make sure websites and webshops get seen in search engines and AI systems. You analyze search intent, build content and technical strategies, and work closely with consulting, creation and development so visibility also leads to conversions. ### Affiliate Marketing In affiliate marketing, you build performance-based partnerships that scale reach and revenue. You identify the right networks and publishers, manage programs strategically, and make sure new orders are not just more numerous, but also economically meaningful. ### Social Media Marketing In social media marketing, you develop campaigns for Instagram, LinkedIn, TikTok and more that do not just look good, but actually move the needle. You plan content, test formats, analyze results, and turn attention into reach, leads and revenue. ### Amazon Marketing In Amazon marketing, you optimize product presentations, campaigns and marketplace performance. You improve listings, manage advertising based on data, and develop ideas to make products more visible, convert better and drive sustainable revenue growth on the marketplace. ### Email Marketing In email marketing, you create newsletters, automations and campaigns that activate customers. You work with segments, personalization and clear funnels, test content, and make sure email does not just get sent, but actually sells in a measurable way. ## Current online marketing jobs at dc [Online Marketing Manager (all genders)](https://www.dc.ag/en/career/jobs/online-marketing-manager) [on](https://www.dc.ag/en/career/jobs/online-marketing-manager) [on](https://www.dc.ag/en/career/jobs/online-marketing-manager) [Junior Social Media & Content Manager (all genders)](https://www.dc.ag/en/career/jobs/social-media-content-manager) [on](https://www.dc.ag/en/career/jobs/social-media-content-manager) [Working Student Social Media Marketing (all genders)](https://www.dc.ag/en/career/jobs/working-student-social-media-marketing) [View all jobs](https://www.dc.ag/en/career/jobs) ## Modern work environment ![Team arbeitet gemeinsam im modernen Büro an Apple MacBooks und Lenovo ThinkPads.](https://cdn.dc.ag/userdata/media/picture/resize/1101_career-mobile-working.jpg?dpr=auto&auto=format,compress&w=1720) ### Work when & where you want Thanks to our mobile working concept, you work in a way that fits your life and your role. In the office, from home or somewhere in between - what counts here is results, not punch clocks, location or time of day. ![Mann arbeitet mit einem Lenovo ThinkPad Laptop am Pool unter freiem Himmel.](https://cdn.dc.ag/userdata/media/picture/resize/1102_career-workactions.jpg?dpr=auto&auto=format,compress&w=1876) ### Workations & unlimited vacation We do not do rigid vacation balances. You coordinate with your team independently, keep an eye on your goals, and take the time you need. And if you suddenly need half a day off tomorrow, you do not have to submit a vacation request first. ![Mitarbeiter arbeitet an einem höhenverstellbaren Schreibtisch in einem modernen Open-Office-Büro.](https://cdn.dc.ag/userdata/media/picture/resize/1103_career-modern-technology.jpg?dpr=auto&auto=format,compress&w=1876) ### Modern tech and workspaces Laptop, smartphone, headset and mobile plan are part of our basic setup - so you can work well from anywhere. In the office, modern workspaces with large monitors, height-adjustable desks and flexible meeting rooms are waiting for you ## Growth & compensation ![Ein Referent steht vor einer Kamera in einem Videostudio für eine digitale Schulung bei dc.](https://cdn.dc.ag/userdata/media/picture/resize/1109_career-education.jpg?dpr=auto&auto=format,compress&w=1290) ### Regular learning opportunities A lot changes in our digital business - so we keep learning all the time. In the dc Academy, we offer training sessions, bootcamps and workshops as live learning formats. You can also find many topics as recordings on our digital learning platform. On top of that, you regularly get the chance to attend external conferences and industry events that help you grow. ![Zwei Personen führen ein Meeting in einer modernen, gläsernen Telefonkabine im Büro.](https://cdn.dc.ag/userdata/media/picture/resize/1104_career-flexible-stages.jpg?dpr=auto&auto=format,compress&w=1876) ### Flexible career levels We do not believe in "up or out." You decide how fast and how far you want to climb your career ladder. Whether it's a solid 30 hours as a regular or 40 hours full speed as a senior - we map experience, responsibility and growth transparently and support you along the way. ![Frau mit Brille spricht während eines Karrieregesprächs vor einer Wand mit dc-Logos.](https://cdn.dc.ag/userdata/media/picture/resize/1105_career-transparent-salary.jpg?dpr=auto&auto=format,compress&w=1876) ### Transparent salary Salary should be fair - not depend on gender or on who negotiates the loudest. That's why we work with a transparent salary model based on experience level and job area. That way, you always know where you stand, what is possible, and that equal performance is evaluated fairly. ## That little extra ![Fünf motivierte Mitarbeiter in schwarzer Sportkleidung von dc posieren jubelnd auf einem Jahrmarkt.](https://cdn.dc.ag/userdata/media/picture/resize/1106_career-extras-fitness-health.jpg?dpr=auto&auto=format,compress&w=1720) ### Fitness & mental health We want you to do great work and feel great, too. That's why we offer regular sports programs, back health sessions and group running events. And because your mind matters just as much as your body, we take mental health seriously - for example with awareness training and flexible leave options. ![Referantin präsentiert die Folie People and Culture beim Jahreskickoff vor Publikum.](https://cdn.dc.ag/userdata/media/picture/resize/1107_career-extras-finance-benefits.jpg?dpr=auto&auto=format,compress&w=1876) ### Financial benefits Crazy, right? We add a few extras on top of your salary. For example, company pension plans, private smartphone use and additional benefits. And if you live more than 50 km from the office, we also cover your full travel and hotel costs for office days. ![Zwei lachende Männer in bunten Hawaiihemden posieren gut gelaunt bei einer Firmen-Party.](https://cdn.dc.ag/userdata/media/picture/resize/1108_career-extras-events-and-party.jpg?dpr=auto&auto=format,compress&w=1876) ### Events & parties A stiff business reception and everyone gone by 8 p.m.? Not really our style. We love celebrating together - from office parties and holiday celebrations to Kulmbach Beer Week, unique company outings and a lot more. For many people, that's secretly one of their favorite reasons to be part of dc. ## Frequently asked questions What areas can I work in within online marketing at dc? You can work in areas like SEO, SEA, social ads, email marketing, content, analytics or campaign strategy. Depending on the role, you bring in your own focus areas or grow into new topics. Will I work more operationally or strategically in online marketing? Both - you execute campaigns hands-on while also developing data-driven strategies together with the team and clients. How data-driven is your online marketing work? We want to deliver measurable value for our clients. That is why analysis, tracking, reporting and continuous optimization are simply part of the job for us. Will I have direct contact with clients? Definitely - you present results, discuss strategies directly with clients, and actively advise them on their digital growth. How much freedom will I have in my day-to-day work? We trust your expertise and give you room for your own ideas, tests and creative approaches. How closely will I work with other teams? At dc, marketing works across disciplines with development, consulting and creation. The goal is to deliver holistic digital solutions. How do I stay professionally up to date? Through training, new tools, testing, team exchange and fresh challenges in day-to-day project work. What kind of clients and projects will I work on? Our projects are rooted in mid-market E-commerce with complex digital requirements. Our Digital digital success stories will tell you even more about our clients and what working with them looks like. How flexible is my work in online marketing? At dc, mobile working is possible - both hybrid and remote. We focus on flexible working hours and personal responsibility instead of rigid time models. What kind of work culture can I expect in the marketing team? You can expect an open, team-oriented culture built on equal footing and a high level of personal responsibility. Marketing is not just an "execution service" here - we see ourselves as growth managers for our clients. ## Your new office in Kulmbach We work flexibly, so we're at home everywhere. But our home base is in Kulmbach - that's where we come together in our office for meetings, events and gatherings. ## Online marketing manager jobs in Kulmbach, Bayreuth & Upper Franconia Looking for a job as an online marketing manager in Kulmbach, Bayreuth or Upper Franconia? At dc, you do more than just work through campaigns - you develop digital marketing strategies that create measurable impact for our clients. Our online marketing team combines performance, data, creativity and fast reactions to what is actually working in the market right now. ### Social media marketing jobs In social media marketing, you build campaigns for Instagram, LinkedIn, TikTok and more that generate attention and deliver measurable results. You plan content, test formats, analyze numbers, and optimize campaigns so real leads, orders and revenue grow out of reach. For social media marketing jobs in Kulmbach and Upper Franconia, dc is a pretty exciting place to be. ### Search engine advertising and performance marketing As an online marketing manager in search engine advertising, you manage performance campaigns across Google and other platforms. You work with budgets, keywords, target groups, ads and landing pages, and you respond quickly to campaign data. The goal is not just more traffic, but more economically meaningful conversions for our clients. ### SEO, GEO and visibility in AI systems In search engine optimization and optimization for AI systems, you make sure websites and webshops stay visible - on Google, in classic search engines and in modern AI assistants. You analyze search intent, develop content strategies, optimize technical foundations, and work closely with creation, consulting and development so visibility also sells. ### Affiliate, Amazon and email marketing Online marketing at dc is cross-channel. In affiliate marketing, you build performance-based partnerships, in Amazon marketing you optimize listings and campaigns on the marketplace, and in email marketing you create newsletters, automations and funnels. This creates marketing activities that work together instead of running side by side. ### Why dc as an employer for online marketing managers? At dc, you work close to real E-commerce projects and see directly what your work delivers. You support exciting mid-market companies, develop ideas, test campaigns, react quickly to data, and collaborate with teams from consulting, creation and development. For online marketing jobs in Kulmbach, Bayreuth, Upper Franconia and Bavaria, dc offers exactly the right mix of strategy, performance and team spirit. Reach out if you have any questions! ![Kristina Langmeyer](https://cdn.dc.ag/userdata/collection/resize/29_368_kristina_langmeyer.png?w=72&q=65)Kristina Langmeyer [ +49 9221 9652-100 ](tel:+4992219652100) [ jobs@dc.ag ](mailto:jobs@dc.ag) Reach out if you have any questions! ![Kristina Langmeyer](https://cdn.dc.ag/userdata/collection/resize/29_368_kristina_langmeyer.png?w=83&q=65)Kristina Langmeyer [ +49 9221 9652-100 ](tel:+4992219652100) [ jobs@dc.ag ](mailto:jobs@dc.ag)